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Posted on: July 13, 2017

City of Norfolk Uses Nextdoor to Enhance Communication with Residents

From family-friendly events to information about trash collection, the City of Norfolk is using Nextdoor, the free and private social network for neighborhoods, to share information with residents and improve communications with the City.

“Having the ability to easily communicate with residents is extremely vital to creating happier and healthier neighborhoods in Norfolk,” said City Manager Doug Smith. “I want to ensure that we communicate with residents where they are most comfortable. So whether it’s a call to the Norfolk Cares Center, a social media post or a civic league meeting, city employees are engaging residents and giving them the best customer service possible.”

Since April, the Office of Marketing and Communication has used the City of Norfolk’s Nextdoor account to communicate important information to the 125 Norfolk neighborhoods connected on Nextdoor. 

Nextdoor is free for the residents and the city. Each Norfolk neighborhood has its own private Nextdoor neighborhood website, accessible only to residents of that neighborhood.

Neighborhoods establish and self-manage their own Nextdoor website and the city is not able to access residents’ websites, contact information or content.  All members must verify that they live within the neighborhood before joining Nextdoor.  Information shared on Nextdoor is password protected and cannot be accessed by Google or other search engines.

Nextdoor is just one tool the city uses to communicate with residents, businesses and visitors. The City of Norfolk manages accounts on Facebook, Twitter, Instagram, LinkedIn and You Tube. Residents can also subscribe to news alerts and events sent directly to their inbox. Sign up at www.norfolk.gov